Creating a New Audience
You can create an audience for your site to define permissions for members to access your site. Instructions for creating a member account on your site are available here.
The number of audiences you can create is determined by your site package -- you will need a "Pro" or higher package to create a custom audience. Full details are available on our pricing page here.
Step 1 - Add Audience
Navigate to Members & Access > Member Permissions within Website Management. Click the "Add New Audience" button at the bottom of this page.

Step 2 - Configure Audience Properties
You can then configure the properties for this audience. You will need to enter a name and description for this audience. You can also set the login and logout redirect pages for this audience. If you want users to be directed to a specific page within your site, you can choose this from the drop-down menu there.
Step 3 (Optional) - Set Draft Notifications
If this audience will have editor permissions, you can add Limited Editor publishing and draft notifications here. Note -- you will need an "Advanced" or higher package to create editor accounts within your site.
After configuring this, click "Save & Create Audience."
Step 4 - Set Permissions
After configuring and saving your audience, navigate to the Member Permissions tab to assign permissions for this audience. You can set permissions for each component on your site here. By default, permissions for your new audience are set to "visible." Once you have assigned permissions, click to "update permissions" to apply this to your site.

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